Spark & Ignite Your Marketing
Welcome to Spark & Ignite Your Marketing with Beverly Cornell
💡 This business and marketing podcast is where real conversations meet real strategies. We talk about what actually works, how to navigate the messy parts of building a brand, and what it takes to show up with clarity and confidence. No fluff, no overcomplicated tactics, just honest insights and practical ways to market your business in a way that feels right.
I’m your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded. With over 25 years of experience, I have helped hundreds of bold entrepreneurs awaken their brand magic, attract the right clients, and build businesses that truly light them up. Now, I am here to help you do the same.
What to Expect Each Week
Every Tuesday, we have insightful, fun, and honest conversations about marketing, branding, and business growth.
🌟 The Sparks – Business and Brand Breakthroughs
We jump into the pivotal moments that shaped our guests’ businesses, the bold moves, the unexpected wins, and the shifts that made the biggest impact.
🔥 Branding, Visibility, and Marketing That Feels Right
Marketing should feel natural, exciting, and true to you, not awkward or forced. We explore practical strategies for branding and visibility so you can connect with the right people in a way that fits who you are.
🎩 The Magic Hat – Fun and Unexpected Questions
Our magical purple sequined hat holds rapid-fire questions designed to keep things fun and spontaneous. Business should have a little magic too.
✨ The Magic Wand – Looking Back and Looking Ahead
With a wave of our wand, we take guests back to their younger selves and forward to their future legacy. What we build today shapes what we leave behind.
Who This is For
You started your business with passion and purpose, and you are ready to take it to the next level. Maybe you have tried DIY branding, experimented with different marketing tactics, or are looking for fresh ideas to connect with the right people.
Here is the thing. Your brand magic is already in you. You do not need to chase trends. You just need clarity, confidence, and a little strategy to bring it all together.
If you are a service-based solopreneur, a coach, consultant, creative, or wellness expert who wants to stand out, attract the right clients, and market with confidence in a way that feels good, this podcast is for you.
Why Tune In?
💡 At Wickedly Branded, we believe marketing is about more than visibility. It is about making a meaningful impact, connecting with the right people, and building a brand that truly reflects who you are.
New episodes drop every Tuesday. Subscribe now for real conversations, inspiration, and practical strategies to market your business in a way that feels right for you.
If you want to be a guest, visit here: https://wickedlybranded.com/marketing-resources/small-business-marketing-podcast/ to sign up for our application, or send Beverly Cornell a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/1742872522686428855f67e40
Visit https://wickedlybranded.com/ for all your branding and digital marketing needs.
Your support matters and helps ensure we continue to produce this podcast. https://www.buzzsprout.com/2295030/support.
Spark & Ignite Your Marketing
Rediscover Your Entrepreneurial Why: Embrace Boldness and Ignite Your Passion | Beverly Cornell
In this powerful episode of Spark & Ignite Your Marketing, Beverly Cornell takes you on a journey to rediscover the core of your entrepreneurial spirit. Whether you're just starting out or need a fresh perspective, this episode is packed with strategies and insights to help you find your 'why' and embrace boldness in your business endeavors.
Discover Your Why: Learn how to pinpoint the moments that spark your entrepreneurial spirit. Beverly guides you through three critical questions: What problems are you passionate about solving? What are your unique strengths? How do you want to be remembered? These questions will help you identify your motivations and use them as a beacon to navigate challenges and achieve success.
Embrace Boldness: In the competitive world of small business, boldness can be your secret weapon. Beverly shares actionable strategies on how to inject boldness into your marketing messages, product offerings, and customer interactions. Stand out from the crowd with daring campaigns, innovative products, and exceptional customer service.
Reignite Your Passion: Feeling like your entrepreneurial flame is flickering? Beverly offers three ways to rediscover your passion: Reflect on your why, connect with your community, and give yourself permission to innovate. These steps will help you reignite your entrepreneurial fire and transform your business strategy.
Join us for an episode filled with inspiration and practical advice that will help you navigate your entrepreneurial journey with renewed passion and boldness.
Ready to spark your unique opportunities and ignite your marketing?
📞 Schedule a 15-minute Fit Call to delve into your goals and answer any questions you may have.
📘 Read Beverly’s book "Marketing For Entrepreneurs", a quick guide filled with actionable steps to help make your brand and business shine even brighter.
🎙️ Listen to Beverly’s Podcast where she interviews entrepreneurs to get inspired and gain new business and marketing insights.
🎓 Learn more about marketing and enroll in our courses designed to bring clarity to your business efforts. They’re easy-to-understand and self-paced, perfect for busy entrepreneurs like you.
Spark & Ignite Your Marketing Podcast
P.S. Take the first step (will only take you 3 minutes) to awaken your brand magic with our personalized Brand Clarity Quiz
Hey entrepreneurs ever wonder what fuels your passion and drive you to innovate? It's all about discovering your why that moment of awakening that spark that ignites the fire within whether it's realizing your idea could change lives or the thrill of creating something uniquely yours. Every entrepreneur has that aha moment but how do you find or rediscover yours? Let's dive into three questions to help you pinpoint your why. First, what problems are you passionate about solving? Think about the issues that tug at your heartstrings and keep you up at night. Second, what are your unique strengths? Reflect on what you're exceptionally good at and how it can serve others. And third, how do you want to be remembered? Imagine your legacy and the impact you want to leave on the world. Got your answers? Great. Now write down your motivations and revisit them whenever you need a boost on your entrepreneurial journey. Remember your why is your beacon guiding you through challenges and towards success. Ever heard the saying fortune favors the bold? In the small business world, it's more than just a saying. It's a way of life. And today I'm here to show you how to embrace boldness and transform your business. Being an entrepreneur isn't for the faint of heart. It takes courage and resilience and a willingness to take risks. But guess what? Boldness can be your secret weapon and it's time to wield it confidently. So how do you inject boldness into your business? Let's dive in. First, let's look at your marketing messaging. It's time to stand out. Instead of blending in with the crowd, craft messages that resonate deeply with your audience. Be daring with your campaigns. And make them remember you. Second, your product offerings. This is the heart of your business. Ask yourself, how can I go one step further? Perhaps it's launching a product no one's seen before or reinventing the classic with a twist. Dare to be different. Lastly, your approach to customer interactions. Every single touch point is an opportunity to be bold. Personalize the experience. Surprise them with your attentiveness and always, always exceed expectations. Now it's your turn. Don't wait for the perfect moment. Take the bold step today. Transform your business by being bravely you. Ever feel like your entrepreneurial flame is flickering? I've been there, but guess what? Rediscovering your passion isn't just possible, it's the fuel your business needs to shine brighter than ever. Think back to the very start. What sparks joy in your heart? Here's three ways to find your passion again. Way one, reflect on your why. First, revisit your why. Write down what motivated you to start your business. Was it to solve a problem, fulfill a need, or change the world in your own unique way? Next, connect with your community. You're going to want to engage with your community. Feedback and stories from customers, mentors, and peers can reignite your passion by reminding you of the difference your business makes in their lives. Lastly, innovate and experiment. Give yourself permission to innovate. The excitement of exploring uncharted territory can relight your entrepreneurial fire. Let these steps guide you back to that spark and watch as it transforms your business and marketing strategy.
